"Imagination is more important than knowledge." Albert Einstein
"Innovation distinguishes between a leader and a follower."
"Making the simple complicated is commonplace, making the complicated simple, awesomely simple, that's creativity."
"Properly practiced creativity can make one ad do the
work of ten." William Bernhach
"Creativity can solve almost any problem." George Lois
"Imagination will often carry us to worlds that never were.
But without it we go nowhere." Carl Sagon
"However beautiful the strategy, you should always look
at the results." Winston Churchill
Resultful.That's our philosophy for marketing and advertising. Of course, we like pretty pictures and clever copy. But we understand that none of that matters without results. So first we ask, "What do you hope to accomplish?" Whether its increased visibility in the community, more retweets thatn your feeds can handle, or an increase in reservations during shoulder season, we start right there to craft a course of action that makes sense for what you want and need.
You'll find that we dig into the details. Stay focused. Plan big, keeping in mind what you hope to accomplish all the while. It's here, in the midst of this daily, deliberate discipline where the groundwork for your results happen.
With any new client, you'll find us shifting into reconnaissance mode. We'll learn the nitty gritty about your company, your industry, your competition, your audience, your ideas, your goals.
Calling on 78 years of marketing experience (along with daily doses of fresh thinking), we'll create a marketing plan that fits with your long-term vision and your immediate needs.
Here, everything comes together - the culmination of ideas, experience, and plans rolls out to the marketplace and connects with your audience, where they want to connect, how they want to connect, and when they want to connect. Serendipitous, it'll seem to them. Resultful, it'll seem to you.